Cheap vs. Professional Logo Design: Why Investing in Visual Identity Can Save Your Business

How to recognize a professional logo in 10 seconds. Vector vs. raster, the design process, timeline, and a logo that boosted sales by over 25%.
How to Collaborate with a Logo Designer: The Complete Guide for Entrepreneurs

Learn how to collaborate with a logo designer effectively. Complete guide for entrepreneurs covering research, communication, and deliverables.
From Packaging to Experience: The Art of Beer Can Design

What attracts consumers to this type of packaging? Beer cans are easier to transport and consume in social contexts such as sporting events or concerts. Aluminum preserves the beer taste and aroma unaltered, and the liquid inside cools faster in the refrigerator.
Brand Identity: How AI Can Affect Visual Consistency

Designul asistat de AI poate afecta identitatea de brand, generând inconsecvențe, erori la printare și materiale grafice nereprezentative pentru piața țintă.
Complete Guide for Unified Online and Offline Branding

Un brand puternic este mai mult decât un logo frumos – este o experiență coerentă, care creează încredere și loialitate.