AmiLact, a local brand of goat's milk products and preparations has completed its brand image. The logo was the starting point of the branding and we wanted it to reflect the naturalness, freshness and purity of these products. We opted for fonts that are easy to read but also convey a sense of elegance and quality. The curved lines and round shapes emphasise the natural and healthy character of goat's milk products.
The visual identity developed for Amilact includes: business cards, letterheads, as well as product label design and is summarised by the slogan: "health one drop at a time" which underlines the company's concern to offer consumers only the best of fresh goat's milk.
