Behind the recipes of Frontera bread, made with pure yeast and without enhancers or preservatives, lies the passion and skill of bakers who know that nothing is done without effort and dedication. We put the same passion into finalizing the brand identity, starting from an existing logo and creating the communication elements: from business cards, letterheads, badges, to bags or packaging design.
Frontera breads have achieved international recognition by winning several awards, and packaging design has played a key role in this success. With simple elements inspired by tradition, the packaging was not only efficient in terms of production costs, but managed to stand out through uniqueness and memorability. Easy to spot both on supermarket shelves and in neighbourhood shops, their design helped reinforce a clear visual identity and increase the appeal of the product to consumers.
