Geomed offers various pharmaceutical products to the public, and packaging design for these has always been a challenge, as it has to be carefully designed to ensure both functionality and safety of these products. In general we opted for minimalist and clear design so that consumers can easily identify the type of product and key information, as most of the time the packaging provides essential information to the customer (such as instructions for use, composition, shelf life and any necessary warnings).
For Geomed products, we have used standard colours and symbols recognised in the medical industry, ensuring that the design and information on the packaging complies with medical and pharmaceutical standards and regulations, while maintaining a pleasing yet uniform appearance to enhance brand recognition at the shelf.
