The Galician company Derpan understands that the design of packaging for pastry products plays an essential role in attracting customer attention and communicating the value and quality of products. Thus, the products developed under the Patisserie brand benefit from appealing colours to reflect naturalness and freshness, appealing visual images, all outlining a coherent branding, able to create an emotional connection with customers and remind them of the pleasurable experiences associated with pastry products.
In conclusion, we wanted to create a visually pleasing experience and effectively communicate the quality and delicious taste of these products through the visuals developed.
