Postavaru - a beer produced under the Martens Galati umbrella - promises its consumers flavour and fewer calories. The beer is aimed at active people who focus on movement and healthy eating, consumers keen on outdoor activities and adventure.
The logo is an intriguing and distinctive combination of the stylized silhouette of the Postăvaru Mountains, known for their natural beauty and presence, and a black goat, suggesting both strength and endurance, and elegance and finesse; all elements that outline the image of a premium beer. The colours are inspired by the palette of mountain nature, with shades of green and cream, maintaining a premium and classic look. The font used for the name "Postavaru" is robust and easy to read, making the design convey a note of authenticity, quality and elegance.
